About

I have been doing some version of the same job for about twenty years. Build the thing, or write the rules the thing has to live under. Usually both.

Campaigns and the early internet

I got into public service on Barack Obama's presidential campaign. I put everything I owned in a van, drove to Chicago, and worked on the campaign's social media strategy, back when almost nobody had that job title. After that I was Internet Communications Director for Senator Tom Udall.

Building websites for a living

That work turned into a business. I ran a small web consulting shop doing development and strategy for non-profits, including Conservation International, USAID and the International Rescue Committee.

Some of that is still on this domain. I was writing about Drupal module development here in 2009. The posts have not aged well, but they are the receipts.

Law and the State House

I went to Boston College Law School. After that I was Policy Director on Warren Tolman's campaign for Massachusetts Attorney General, and then General Counsel to Senate President Harriette Chandler, where I was her chief adviser on legal and policy matters.

The work I am proudest of from those years: carbon pricing and climate legislation, the ACCESS and ROE Acts, criminal justice reform including ending automatic license suspension for drug offenses, services for unaccompanied homeless youth, the $15 minimum wage, and paid family medical leave.

I also ran for city council in Newton, Massachusetts, and served on the city's Human Rights Commission and Charter Commission. This domain was my campaign site. That is why it has been here since 2009.

Regulated technology

Today I am a senior marketing and legal executive at a technology company in one of the most heavily regulated consumer categories in the country. The job sits where growth, policy and law meet.

Most companies run marketing and legal as two departments that negotiate with each other. I have spent years doing both at once. It changes how you write everything, from an ad to a statute.

Wellness Project

I founded Wellness Project to build an AI tracker for fitness, nutrition, sleep and recovery.

The software was engineered by AI. The go-to-market runs on a standing bench of named AI specialists across legal, SEO, brand, product marketing and growth. I direct the bench, I make the calls the agents cannot, and I am accountable for what ships, exactly as I would be if the team were people.

Having built software myself is why I believed an AI-first team could do this well. It is not a claim to being a professional engineer. It is why I knew what the work actually involves.

Where I am

I live outside Boston, Massachusetts. If you want to reach me, here is how.